Design & Branding Studio of Matt Gray


A catalogue of stuff that has caught my eye whilst wandering around the world wide web.

The National Wins Award For Top Restaurant Branding Of 2011

Restaurant reviewers tend to be myopic creatures: They can’t see past the food. Sure, they may remark on the service or the plating. But when was the last time you read a write-up that mentioned the menu design? Fortunately, the James Beard Foundation Awards corrects that oversight by honoring the unsung collaborators — the designers — who make dining experiences that much more enjoyable.

This week, the ad agency Love and War won the Outstanding Graphics award for their work on Midtown Manhattan’s National Bar & Dining Rooms, whose identity is that of an old-school bistro with a quirky, hipster twist.

The National Bar & Dining Rooms
The National Bar & Dining Rooms