How d’you do?
Multi-disciplinary design director, designer and illustrator with over 20 years’ experience of working with some of the country’s favourite food & drink brands.
Whether it’s creating a brand identity for an environmentally conscious seafood start-up like Seafairer, or designing packaging for established brands such as innocent, I’ve been lucky enough to have worked across a wide variety of exciting projects over the years.
Collaborating with clients from brief right through to the final expression and beyond, I listen carefully to understand their objectives and audience, presenting creative solutions built on plain-spoken, ambitious ideas — always grounded in research and carefully crafted in their execution.
Nine-to-five
Here’s a summary of my expertise, along with some of the brands, in-house teams and agencies I’ve worked with.
Skills
Packaging Design
Brand Identity
Brand Naming
Brand Guidelines
Art Direction
Illustration
Advertising / Campaigns
Space & Signage
Editorial & Layout
Brands
Gousto
innocent
The Glenlivet
Havana Club
Dove
Dove Men+Care
Vaseline
Nc’nean
Cadbury
JUNDAY
Graze
Proper
FUEL10K
Redemption Roasters
BOL
Little Freddie
Deliciously Ella
Walkers
Off The Eaten Path
Paolo Rovagnati
Tilda
Hovis
miki meshi
Agency & In-house Experience
Gousto — Senior Creative / Art Director
JDO Global — Design Director
innocent — Senior Creative
Path — Senior Creative
JWT / Canteen — Senior Creative
PepsiCo — Senior Creative
Word on the street
"Matt is a dream to work with. He’s an incredibly talented designer and illustrator, who has the ability to really understand a brand and a brief, listen to and collaborate with clients (whilst still giving strong recommendations), and deliver creative that is beautifully crafted and absolutely spot on."
Katie Rosen. Head of Creative, Gousto
“Matt is obsessed with great design and his work shows it. He really is a design craftsman and has a fantastic eye for detail. You can always trust him to deliver beautiful, thoughtful design work.”
Emma Sexton. Creative Director & Founder, Make Your Words Work
“I admire Matt’s ability to order and innovate — all strengths perfect for what he does.”
Dr. Sebastian Bailey, PhD. Co-founder & Executive Director, Mind Gym